Build what customers actually want
Capture feedback, understand user needs, and prioritize product work that matters.
Bring the voice of the customer into product development
Bring the voice of the customer into product development
Capture feedback across any customer interaction – from sales calls to support chats – and turn it into a customer request linked to a FikaTrade project or issue.
Customer Requests is seamlessly integrated with the tools you already use, so you can create requests directly from your support platform, email client, CRM tool, or shared Slack channels.
Customer Requests closes the gap between our product and go-to-market teams. Our Sales and Success orgs now track feature requests at a customer level, and feedback flows directly into our development workflow.
Prioritize your roadmap
based on real demand
Segment and filter projects by request volume, customer tier, or revenue to identify and prioritize the most impactful feature work.
Enrich requests with realtime customer data
Sync customer attributes such as company size, tier, or revenue from Salesforce and other systems of record.
Understand customer needs in full contextual detail
Requests are directly attached to projects and issues, giving product teams full visibility into what customers are really asking for.
Stay in the loop with every customer
Subscribe to individual customers and get realtime notifications on their requests – new and completed.
Auto-prioritize requests from high-impact customers
Create triage rules based on custom fields in Salesforce to route and prioritize incoming requests.